The 8 Best Digital Marketing Software For Your

Paid ads on Google appear above organic search results and that positioning advantage can drive even more traffic to your website. For example, Twitter, now X, was once a top platform, but the social channel now appears to be struggling. Twitter has lost approximately 32 million users since Elon Musk purchased the platform in 2022. TikTok didn’t even come on the international scene until 2017, but now has more than 1.7 billion monthly active users. Digital marketers need to remain attentive to social media channel changes.

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A Reddit user (via Android Authority) was the first to discover the change. Apple teased RCS support last year before making an official announcement at this year’s Worldwide Developers Conference (WWDC) in June. Earlier this year Google launched the official Google Analytics app, allowing you to access all web and app data on the move. The app is now available to download from both Google Play and App Store. She has spent the last five years working on small business content to help entrepreneurs start and grow their businesses.

You can then use this valuable information to inform your marketing strategies. Moosend accepts payments in multiple currencies to accommodate its global user base. Today the primary currencies accepted by Moosend include US Dollars (USD), Euros (EUR), and British Pounds (GBP). So now you’ve read through my recommendations, consider the marketing you’re doing right now. If you’re particularly interested in Dash but want to get it past your manager, check out our article on justifying the return on investment (ROI) of your DAM. It’ll suggest improvements to your copy and imagery based on what it knows about email best practices.

You can also export your photos and videos to share through other platforms, like email or your website. Imagine a marketing calendar software from which you can oversee all your social media platforms – that’s Hootsuite in essence. Designed with the modern digital marketer in mind, this digital marketing app offers a comprehensive suite of tools to streamline your social media activities.

Free vs. Paid Software

Canva is a design tool for creating professional-looking digital and print marketing collateral. You can generate professional-quality media for your business with access to over one million stock pictures, illustrations, and fonts. Information on how much time team members are tracking, as well as reports on data security, privacy, and compliance, is available to project managers and team leads.

From tool selection to layers and even features like blending modes and opacity settings, every Pixlr E feature works just like you’d expect it to in Photoshop. Pixlr X is the equivalent of Adobe Express—it’s a great alternative for power users and graphic newbies alike to perform quick and easy edits. Photoshop includes the advanced tools professional designers need, like layers, masking, blending modes, and RAW support.

But sorting through hundreds of digital marketing platforms to find the best fit for your business is a time-consuming task. That’s why we’ve compiled the ultimate list of the  digital marketing app best software for digital marketing of 2025. Implementing digital marketing strategies and tracking your results is no easy feat.

Ahrefs enables you to view your current keyword rankings and identify the words and phrases your target audience is searching for online. ActiveCampaign’s 14-day free trial gives you a full view of the interface and showcases the power of segmentation, advanced automation, and smart customer communication. See what you’ll be able to achieve with a powerful email automation tool. If you’re eager to test run a particular software, the vast majority of this list has free trials so you can get a feel for each tool and determine which might be the best fit for your business.

Telegram was also the fifth-most downloaded mobile app from the Google Play Store in March 2024. You can use Snapchat to humanize your brand but don’t just blast your promotional content out. Treat it like a two-way conversation and engage with the Snapchat community. In the age of AI-generated content and spammy search results, you can often find the truth on Reddit.